50,000 ways to find lots of interesting places to visit

Posted on May 2, 2009

There are about 50,000 mashups out there.

That’s 50,000 ways to find lots of interesting places to visit.

Ready to find a cheese shop, a coffee shop, or a Quick-E-Mart?

Hold on. No matter where you are on this Earth, you’ll have to visit 50,000 mashups, one-by-one, to be sure you don’t end up at a cheese shop that has run out of cheese.

The world of mashups, as it stands, has been fragmented into 50,000 silos, which for now, represents more of an opportunity than a solution.

Google has a possible solution for mashup developers: respin your mashup into a maplet to be combined with other like-minded maplets whose content gets served through a single, super-mashup at Google’s My Maps website.

Nice start, but if you have spent any time with a mashup, you’ve probably discovered some problems with the data: a missing point, misplaced point or obsolete point.

Google’s cure compounds this problem many times over.

That misplaced or mislabeled point on the map becomes something like an itch — right in the middle of your back: you’d like to scratch it, but can’t reach it.

Google approaches the opportunity from the developer-side.

FindByClick, via the web and mobile phone, approaches it from the consumer-side: as a content consumer, you are also allowed to be a content creator to recapture the contents of the 50,000 silos within one super-mashup, we call Layercake.

At FindByClick, if you see something wrong with a point, simply login, jump over to Layercake, and fix the problem yourself.

What you contribute or fix goes live for others to use immediately on both the web and mobile phone.

FindByClick lets you scratch that itch!

Our community has, so far, captured 38 thousand points of interesting covering everything from 7-Eleven stores to Skoda dealers in Czech Republic.

For our longtime fans, our brew includes 12,000 Starbucks and 3,100 Tim Hortons shops.

Let us know what you think: send an email to community AT findbyclick DOT com.

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